Rivages, No 7 (2022)

-السلوك الوقائي في مواجهة التهديدات والمخاطر الصحية بين الإقناع العاطفي والعقلاني -جائحة كورونا نموذجا

Mohamed RGUIBI

Résumé


This paper aimed to draw attention to the psychological effects of threats associated
with health risks of corona virus.
It also seeks to highlight the importance of addressing these threats in order to foster
appropriate preventive behavior.
In this regard, some of the examples that are known in the speech on persuasion for
adoption have been exposed, in particular, the model of fear appeals to change and
modify the behavior of individuals in situations where they are exposed to certain
external threats, especially health threats; in order to protect them and preserve their
health. 

And that’s through a review and discussion of the literature of social psychology that has studied the feasibility of The use of discourse based fear emotion to change
behavior, and take preventive and effective behavior in situations where includes a
real threat to individuals, and the extent to which this kind of discourse can be
applied as a trigger for preventive behavior in some of the emerging developments,
such as epidemics. (corona pandemic for example).
The article also presents the most important characteristics of discourse aimed at
persuasion in such circumstances.