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ORGANIZATIONAL CULTURE, GENDER IMPACT AND THE PERMANENCE OF SMES IN THE MARKET (CASE OF AGUASCALIENTES MÉXICO)


 
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1. Titre Titre du document ORGANIZATIONAL CULTURE, GENDER IMPACT AND THE PERMANENCE OF SMES IN THE MARKET (CASE OF AGUASCALIENTES MÉXICO)
 
2. Créateur Nom de l'auteur, affiliation, pays Jesus Salvador Vivanco Florido
 
2. Créateur Nom de l'auteur, affiliation, pays Ismael Manuel Rodríguez H
 
3. Sujet Discipline(s)
 
3. Sujet Mot(s)-clé(s) Organizational culture, Gender, entrepreneurs.
 
4. Description Résumé In this article, the impact of the Organization culture and the participation of women in the business world is analyzed, based on the case of Aguascalientes, Mexico; and the empirical data analyzed and interviews with 120 entrepreneurs in the city of Aguascalientes, it was found that the orientation of the organizational culture recommended to improve the success of women entrepreneurs, is the organizational culture called by (Quinn and Cameron, 1983) as " market orientation ", as it focuses more on competitiveness and productivity rather than the clan culture that focuses more on family values and rules and also supports the permanence of SMEs; Another aspect related to the success of SMEs is their low permanence in the market and this cultural orientation can help to improve the permanence of SMEs in the market. Based on the statistical significance and the correlation of the variables, we consider that the lack of experience, the level of basic education of women entrepreneurs or their dependent children in charge, have a decisive influence on the weak performance of women's businesses.
 
5. Éditeur Agence organisatrice, lieu
 
6. Contributeur Commanditaire(s)
 
7. Date (AAAA-MM-JJ) 14-01-2019
 
8. Type Statut & genre Article évalué par les pairs
 
8. Type Type
 
9. Format Format de fichier PDF
 
10. Identifiant URI https://revues.imist.ma/index.php/jbe/article/view/14942
 
11. Source Titre de revue/conférence; vol., no. (année) Revue de Gestion et d’Économie; Vol. 6, No 3 (2018)
 
12. Langue Français=fr en
 
13. Relation Fichiers supp.
 
14. Couverture Localisation géo-spatiale, période chronologique, échantillon de recherche (sexe, âge, etc.)
 
15. Droits Droit d'auteur et autorisations Tous droits réservés (c) 2019 Revue de Gestion et d’Économie