Frugal innovation is a solution to normal and crises situations Morocco facing

Résumé

From time to time, the world lives in critical situations of natural or artificial origin that affect different sectors. These situations do not exclude developed or developing countries and they require quick, agile and flexible responses by concerned decision-makers taking COVID-19 as an example. The characteristics of frugal innovation make it a favorable approach to respond to normal or critical situations characterized by scarce resources and quick adaptation to existing situations. This work serves to: Simplify the notion of frugal innovation and its characteristics; study the adaptability of the frugal innovation approach in normal and crisis situations; expose the exploitation of this approach by Morocco to respond to the COVID-19 Pandemic and propose frugal innovation as a success factor for Moroccan context. The results showed frugal innovation as a favorable solution in different life situations for all countries and it confirmed that Morocco can exploit this approach as a development component in normal situations and a relief component in crisis situations.