THE IMPACT OF TWO-WAY SYMMETRICAL COMMUNICATION USE ON JOB SATISFACTION AMONG EMPLOYEES OF MOROCCAN PRIVATE COMPANIES
| Dublin Core | Éléments de métadonnées PKP | Métadonnées pour ce document | |
| 1. | Titre | Titre du document | THE IMPACT OF TWO-WAY SYMMETRICAL COMMUNICATION USE ON JOB SATISFACTION AMONG EMPLOYEES OF MOROCCAN PRIVATE COMPANIES |
| 2. | Créateur | Nom de l'auteur, affiliation, pays | Khalid BOURROUK; University of Sidi Mohamed Ben Abdellah Faculty of Letters and Human Sciences – Sais Fez, Morocco; MAROC |
| 2. | Créateur | Nom de l'auteur, affiliation, pays | Adiba BOUSFIHA; Professor Sidi Mohamed Ben Abdellah, School of Arts and Humanities Fez-Sais, Morocco |
| 3. | Sujet | Discipline(s) | |
| 3. | Sujet | Mot(s)-clé(s) | Internal public relations; two-way symmetrical communication; job satisfaction; Moroccan private companies |
| 4. | Description | Résumé | This study aims to provide an insight into the practice of internal public relations in Morocco by investigating the impact of two-way symmetrical communication use on employee satisfaction. A sample of 114 employees participated in the study by completing a questionnaire that asked about their perceptions of the communication model in their respective companies as well as their feelings about their job. The instrument was tested for reliability and proved to comply with the required standards. Using Pearson’s correlation and simple linear regression, the study indicated that the use of two-way communication was a significant predictor of job satisfaction among employees working in Moroccan private companies. The study provides evidence for corporate managers in Morocco that employees develop a positive attitude and emotions toward their job as a result of the incorporation of communication techniques based on principles of reciprocity and exchange of ideas. |
| 5. | Éditeur | Agence organisatrice, lieu | |
| 6. | Contributeur | Commanditaire(s) | |
| 7. | Date | (AAAA-MM-JJ) | 02-01-2022 |
| 8. | Type | Statut & genre | Article évalué par les pairs |
| 8. | Type | Type | |
| 9. | Format | Format de fichier | PDF (English) |
| 10. | Identifiant | URI | https://revues.imist.ma/index.php/REMSES/article/view/27602 |
| 10. | Identifiant | Digital Object Identifier (DOI) | https://doi.org/10.48375/IMIST.PRSM/remses-v6i3.27602 |
| 11. | Source | Titre de revue/conférence; vol., no. (année) | Revue des Études Multidisciplinaires en Sciences Économiques et Sociale; Vol. 6, No 3 (2021) |
| 12. | Langue | Français=fr | en |
| 13. | Relation | Fichiers supp. | |
| 14. | Couverture | Localisation géo-spatiale, période chronologique, échantillon de recherche (sexe, âge, etc.) | |
| 15. | Droits | Droit d'auteur et autorisations |
Tous droits réservés (c) 2022 Revue des Etudes Multidisciplinaires en Sciences Economiques et Sociales Cette oeuvre est protégée sous licence CC Attribution-Pas d'Utilisation Commerciale 4.0 Licence Internationale. |