Les déterminants de la survie et de la croissance des startups digitales au M

SANAA FAHMI, NAYME FARAH

Résumé


While we are witnessing a singular time of reconstruction, and readjustment of the entrepreneurial ecosystem under the combined effect of digital technologies and the digitization of entrepreneurship, digital transformation is today becoming an inevitable process for a number of companies. , and the determinants of the survival and growth of digital start-ups in Morocco are put to the test. This work aims to analyze the entrepreneurial ecosystems of Moroccan digital start-ups, by making a parallel between the following three aspects: the human capital of the Moroccan start-up, the organizational characteristics of digital start-ups and financial regulation adapted to digital.

Mots-clés


Digital entrepreneurship, digital start-up, TIC

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DOI: https://doi.org/10.34874/IMIST.PRSM/reinnova-v4i12.31074

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