Money and religion among young students in Morocco Conditions of becoming a consumer of Islamic finance

Résumé

The purpose of this paper was to show how a representation of Islamic finance and conventional finance was based on knowledge and experience of potential customers. It attempted to show the most important criteria for educated young (by gender analysis) when they choose between the two types of finance. From 2016 until 2018, 300 participants from different Moroccan universities completed a questionnaire in an effort to answer the research questions. The data were analyzed quantitatively, using Sphinx like software. The results showed that women will be a future consumer of Islamic products more than men. However, the majority of male-respondents was uncertain. These male-respondents believed that they are more knowledgeable in terms of Islamic Finance than female-respondents. The results suggest that knowledge of Islamic Finance is very likely to be an important factor of representation. The more knowledge of Islamic Finance people have, the more objective their choice becomes. The less knowledge of Islamic products people have, the more their choice will be based on a sentimental factor.

Keywords: Islamic bank, Morocco, Criteria, representations, young people